Example Projects
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Examples of Long-Range Futuring Projects and Programs
Land O Lakes, Inc. – When the recently combined four companies that now comprise Land O Lakes, Inc. gathered the marketing teams for the first time, Glen led part of the 2-day gathering, providing a keynote on future trends related to marketing, and leading teams on a quick environmental scanning and scenario development process to identify strategic opportunities in marketing.
Lakeview Medical Center and Marshfield Clinic – When these recently merged health care providers in Wisconsin gathered for the first board strategic planning retreat, Glen Hiemstra led the day-long session looking at future trends and opportunities, and developing preliminary ideas for strategic initiatives.
ASFE: The Geoprofessional Business Association – Glen Hiemstra led the Emerging Issues and Trends Committee on a two-day futuring retreat to identify future trends and strategic opportunities and challenges for ASFE.
ACUHO-I: Association of College and University Housing Officials International – In support of the ACUHO-I initiative to envision 21st century university housing, Glen Hiemstra helped to lead an initial design Charrette of 100 stakeholders who outlined criteria for university housing design out to the year 2030. Following two annual rounds of design competitions, Glen was asked to keynote a design competition conference addressing sustainability.
AASHTO: Transportation Vision and Strategy for the 21st Century Summit – In support of the National Surface Transportation Policy and Revenue Study Commission, appointed by the President and by Congress, AASHTO invited 150 national leaders to a summit on May 21-23, 2007. The purpose of the summit was to develop suggested ideas for inclusion in the Commission report to Congress regarding surface transportation policy out to 2050, a report due early in 2008 prior to the next transportation bill. Glen Hiemstra, Futurist.com, was a lead consultant to AASHTO on the design of this vision summit, and was the lead facilitator of the summit. Glen also presented a keynote on long term future trends related to surface transportation.
John Deere Inc.: Visions for 2020 – The Division of Consumer and Commercial Landscape products wished to develop a long-term view of the future as part of the regular strategic planning cycle in March 2007. This $2.5 billion division deals with products that go to homeowners, commercial landscapers, golf course, government agencies such as transportation departments, and others. The task was to design and lead six one-day long range vision sessions for six groups, in the U.S. and in Germany (for the global team). Each session explored future trends based on extensive prior research and then developed a “picture” of customers, products, services and channels in 2020. The picture consisted both of words and a visual representation created by a commercial artist. The results became input to the larger corporate strategic planning process.
Atlanta Regional Commission: Fifty Forward – The ARC kicked off a new project to look at the Atlanta region over the next fifty years, a project called “Fifty Forward.” (This project reprised a 1990’s project on which I assisted the ARC, Atlanta Vision 2020.) My role included a day-long retreat with the Board and leadership team of ARC during which they conceptualized the project, delivering the keynote on long-range futuring at the Fifty Forward kickoff event, and taping a television interview on key driving forces shaping the future of the Atlanta region.
The Boeing Company – Boeing regularly brings Chinese airline and air traffic executives and officials to the U.S. for executive education. Over several classes and several years, Boeing retains Glen Hiemstra to lead the Chinese in a day of discussion of long term trends and the skills for strategic leadership.
Michigan DOT: Long Range Strategic Plan – As a sub-contractor to Wilbur Smith on this large-scale, long-range strategic planning project, Glen Hiemstra, Futuist.com assisted in the design of public involvement sessions seeking input on future trends and long range vision, assisted in the facilitation of these stakeholder workshops, assisted in the design and facilitation of advisory group sessions, developed and wrote long-range scenarios for 2030, led the MDOT executive team in evaluating the scenarios and recommending long term vision.
Grainger, Inc. – Glen Hiemstra led the Employee Development and Organizational Development team in a day of long-range futuring and vision development, as they reorganized.
The Home Depot – Glen Hiemstra conducted a day of long-range futuring and tend discussions for the annual executive development program.
FHWA: National Think Tanks on Advanced Research – In 2005 the FHWA Office of Corporate Research & Technology conducted three two-day “think tanks” or forums, in Boston, Minneapolis, and Berkeley, to develop and recommend an advanced research agenda for the FHWA. Glen Hiemstra, Futurist.com worked as a lead consultant with the Volpe Research Center to design the three think tanks. Glen acted as the think tank facilitator for each summit, provided a presentation on future trends, and composed the final report on each think tank as well as a final summary report. The report was presented to a committee of the National Academy of Sciences as well as to the FHWA.
Idaho DOT: Long Range Planning for 2030. As a subcontractor to CH2M Hill, Glen Hiemstra, Futurist.com worked on the Idaho DOT 30-year vision. Glen wrote and produced and short film looking back and looking ahead thirty years; helped to design and run Futures Search events.
INCOG: Tusla 2025, Regional Vision Summit – The Council of Governments in the Tulsa region coordinated a day-long regional summit on a vision for Tulsa that became the Tulsa 2025 Project. Over 1000 people participated in this interactive futures summit which I helped to design and delivered the opening keynote.
USDOT: 20-Year Vision for U.S./Mexico Border – The Joint Working Committee on the U.S./Mexican Border developed a 20-year vision for U.S.-Mexico Border transportation. Glen Hiemstra, Futurist.com designed and conduced of the conducted a tow-day vision development workshop using scenario planning and preferred future planning techniques.
USDOT/NASA: Transportation 2050 Project – In 2000, USDOT working with NASA convened several regional workshops of futurists, NASA and DOT researchers and guests to develop a 50-year vision for transportation in the U.S. The conferences were coordinated by the Volpe National Transportation Systems Center. Glen Hiemstra, Futurist.com, was asked to help design and then to keynote and facilitate the workshop held on the West Coast.
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